Itamar Kestenbaum

It looks like Twitter and Bit.ly are teaming up to bring you instant HoverCard Analytics. Considering Bit.ly dominates the short URL sector on Twitter, this isn’t surprising!

Here’s how it works. When you hover over:

Usernames

Bit.ly have released Bit.ly Pro to the public last night. The addition to the already-free bit.ly will be a tool to allow individuals and enterprises to use their URL shortening technology to create their own custom URL shorteners. A few days ago, Bit.ly sent an email out to their waiting lists requesting that they make initial preparations. First, users must get their short URL, and second – they need to set up the CNAME to point to the right address.